BUSINESS ETIQUETTE AND PROTOCOL
Training for professional behavior, influence and authority
The training is designed for professionals who want to build a strong first impression, confidence and authority in a business environment. It combines classic rules of etiquette and protocol with the modern requirements of digital communication and a multicultural environment. Participants will develop skills for effective communication, strategic behavior in official situations and management of personal and corporate image – both live and online. The training is suitable for managers, experts, public figures, administrative employees and anyone who represents an organization or works with partners and clients.
MODULE I. Etiquette and Protocol in Modern Business
Essence and Importance of Business Etiquette and Protocol
Etiquette as a Tool for Influence, Trust and Reputation
The Role of Protocol in the Institutional and Corporate Environment
Etiquette in the Digital Age – New Rules and Expectations
MODULE II. First impression and professional presence
Psychology of first impression
Vision, body language and non-verbal communication
Presentation in business and social environments (offline and online)
Organization of the workspace as part of the personal brand
Online presence: background, vision, voice, behavior
MODULE III. Digital etiquette and communication
NetEtiquette – rules for online communication
Managing contacts and professional networks
Online meetings and events – behavior and impact
Difference between personal and professional digital image
Influencership, advertising and public speaking – ethical boundaries
MODULE IV. Protocol, business behavior and corporate culture
Introduction and introduction – hierarchy and rules
Business cards, gifts and official gestures
Behavior at meetings, events and formal dinners
Cross-cultural differences in business communication
Corporate culture and behavioral standards
MODULE V. Personal style and business vision
Dress codes – business formal, business casual, smart casual
Professional style – permissible and unacceptable elements
Clothing as a tool of influence
Table etiquette – modern rules and practices
Cocktail culture and behavior at business events
PRACTICAL PART (KEY ADVANTAGE)
Role games: business meetings and formal situations
Analysis of real cases
Simulated online meetings
Individual feedback on behavior and style
Personal recommendations for improvement
DAY PROGRAM
09:00 – 09:30 Registration and networking
09:30 – 11:00 Module I and II
11:00 – 11:20 Coffee break
11:20 – 13:00 Module III
13:00 – 14:00 Lunch break
14:00 – 15:30 Module IV + practical work
15:30 – 15:50 Coffee break
15:50 – 16:45 Module V + practical exercises
16:45 – 17:15 Feedback, questions and certificates
PARTICIPANT OUTCOMES
After the training, participants will:
build a confident first impression
communicate professionally in different situations
manage their image and behavior strategically
know international standards for business etiquette
feel confident in formal and public situations
